Master
Master  
Course Syllabus
Cultural Diplomacy The course investigates how arts and culture may act as the sources of a state's or a city's soft power. It introduces the forms and content of a) cultural diplomacy: international cultural organizations, cultural treaties, and cultural strategies; b) circulation of cultural goods and services; and c) international exchanges of art-cultural activities (international cultural festivals, events, cultural tourism, etc.).
Culture and Lows Law is the most basic presentation of policies and systems, and also the most important foundation. This course begins with the processes of the legal system and their relevant content, with the aim of gaining an understanding of the thinking behind policy orientation. This is the first step in the review of policy content, and also the starting point in the system of deliberation, implementation, governance and social participation and dialog.
Theory and Practice of Cultural Policy The course introduces the contemporary theories and practices of cultural policies. It analyzes the scope of cultural policies of a state, a city, or an international organization. It also analyzes cultural institutions as well as modes of cultural governance and administration.
Culture Statistics and Indicator This course explores the important themes of cultural policy, and discusses the content and implementation of the theories, practice and legal content of existing relevant laws and regulations in Taiwan.
Creative Culture Industry What are 'cultural and creative industries'? When 'culture' is combined with 'creativity', and becomes an 'industry', what exactly is its essential nature; is it 'creative culture' or 'capitalist culture'? After the government's powerful declaration that "following on from the third wave of the 'information industry' economy, cultural and creative industries are regarded as the 'fourth wave' of economic momentum...the economic influence of ethnic Chinese around the world has become the subject of attention, and it's no longer just economic strength that is depended upon, but the cultural creativity of each country...", which direction exactly are Taiwan's cultural and creative industries heading? Facing up to ourselves and our culture, there is no simple or ready-made answer, but when culture becomes a creative industry, or when cultural creativity becomes an industrial phenomenon, only by personally understanding, comprehending, deliberating and taking action, can we find our own direction.
Management of Cultural Heritage This course discusses topics related to heritage management in the international arena and the relationship between heritage management and cultural tourism. It emphasizes:

1) Definition of cultural heritage and the protection standards;

2) Mutual reliance between heritage management and cultural tourism;

3) New technology development and its effect on cultural heritage policy;

4) Research papers and readings on cultural heritage management.
Cultural Tourism This course investigates the concept, characteristics and research methods of cultural tourism by theoretical discussions and case study. This course emphasizes the different types and structures of cultural tourism, its strategic alliances and marketing, the relationships between cultural tourism and creative industries as well as issues about the products of the cultural tourism industry. 
History Of World Culture Introduction to the culture of Egypt, Mesopotamia culture, Greek culture, Roman culture, the Christian and medieval culture, Renaissance, the formation and development of modern Western culture, the contemporary world culture and related topics, hoping to link the history and art studies, cross-discipline integration, deepening the theoretical foundation and enhancing research and essay writing.
Seminar:History of World Culture The course is designed to introduce the historical background knowledge, the major trends, new theories and methodologies for the study of world cultures or civilizations (with a particular emphasis on Europe and China). It incorporates the very latest approaches to the analyses of the long sweep, the connections between civilizations or cultural systems, the linkages between cultural and material or economic processes, and the great divergence between Western and Eastern historical conditions.
City Cultural Governance This course is designed for Doctorate degree students. It takes a thematic approach, using a combination of theory and practice to explore the issues relevant to urban cultural governance. The course takes the city as a unit, and speculates on the mechanisms and atmospheres of different kinds of urban cultural governance, the convergence of local core cultural values with the particular style of a city, the defining and implementation of basic cultural rights, safeguards of the work rights and living rights of those who work in urban art and culture, the basic guiding principles of urban cultural policy, and their scope, as well as the promotion of local cultural legislation. The course explores the models and structure of urban cultural governance (including intellectual concepts, power mechanisms, urban capital, identification with imagery, the public domain, and cultural resistance), integration and coordination mechanisms for local cultural affairs and resources, the public and private sectors in cities (government, enterprise, non-governmental organizations, and non-profit organizations), as well as the urban cultural governance networks created through organization between local industry, government, and academia.
Research Methodology and Thesis Writing This course uses methods such as explanations, students' reports and discussions, research operations, etc. to enable students to understand and become familiar with academic research methods, relevant information and resources, as well as the main points of thesis writing, as they are used within the scope of cultural policy and art management.
1. Students are led to learn academic research methods.
2. Students are guided in the main points of thesis writing.
3. Students' are trained in correct attitudes towards academic research.
 Museum Education This course focuses on contemporary aesthesis thinking to explore the role of museum education in the process of classical aesthesis training. In addition, how does museum play its roles and functions as an art medium and the public sphere? Museum education started to change its emphasis since the emergence of new museology; namely, the combination museums with communities and contemporary social issues to develop new museum education and outreach programs.
Display Design 1. Analysis on exhibition design, its purpose, function, and types.

2. Introduction of theories and principles of exhibition design.

3. Practice and execution of design projects.

Regional Cultural Policy The course analyzes the scope of cultural policies of a state, a city, or an international organization. It investigates the issues of regional cultural policies through approaches of area study, cultural study, and comparative policy study. It explores if a region or a continent as the subject of cultural policy can be taken as an integral whole in examining its institutional practices.
Seminar: Topics on International Art Project 1. Explore cultural functions of a museum in the era of knowledge and economy of the world.

2. Study on social structure and cultural context of different countries.

3. Analysis of policy and practice on contemporary art and museum business.
Museum Architecture The city is an important competitive field for contemporary culture. The symbolism, marketing and competition of urban culture are synonyms for the trend towards globalization and this is where the battles are fought out. Architecture, art, design and creativity are effective tools, key to urban marketing.
The course takes the different categories surrounding the concept of a 'creative city' as its foundation, ranging from the preservation of cultural assets, the guidance of urban regeneration provided by culture, to cultural and creative industries and urban aesthetics, and other such special topics, and involves the  analysis and discussion of urban cultural governance from a range of perspectives.
Seminar: Museum Management This course examines the knowledge and skills relevant to museum management.
1. Introduction: The energy of a museum, and the social influence and knowledge architecture of a museum.
2. Museum functions: Promotion of education, research collections, exhibition marketing, public services, digital outlook, and so on.
3. Contemporary issues: Cultural policies of central and local governments, mission and value, technological applications, industrial integration, and so on.
Museum and Contemporary Issues The museum, besides the functions of collection, display, education, and entertainment, bears the responsibility of cultural assets and historic heritage conservation under the global trend of knowledge economy, and even plays an active role in promoting cultural tourism. Besides, the museum has a new mission of serving as a "social communication" platform. This course make comparison on the museum management policies and practices among countries, exploring related issues on human rights, social harmony, copyrights, illegal vendors, museum laws, and so on. 
Museology This course investigates the roles, functions, history and current development tendency of museums. This course aims to lead the students to understand the main direction of contemporary museum study and to analyze the use of theoretical framework.
Visual Culture: Theories and Methods In reaction to the emergence of image information society, visual culture study comprehensively examines the observation phenomenon and related concepts as "gaze," "visual" and the regime of the visual, etc. Visual culture actually examines and interprets modern culture and society mechanism on visual representation as a whole and its system of meaning. This course thoroughly discusses theories and method on visual culture. At the same time, we will apply this vision on exploring Taiwanese discourse and phenomenon.
New Museology This course helps students understand museum's new functions in society, get familiar with the status of museum study in the international arena. This course emphasizes:

1) Analyze new issues about "New Museology";

2) Guide students to think of the roles that a museum plays in the modern society;

3) Strengthen students’ museum research abilities through literature review.
Theories of Contemporary Culture This course discusses various topics about contemporary cultural study. Each theory offers students with a particular way of signifying, interpreting, and undoing cultural power in life, especially the discussion about ethnic, gender and identity, modernity and postmodernism, structuralism and post-structuralism, high art and popular culture, knowledge and power, taste and consumption, as well as modern technology and body issues.
Festival and Activity Management 1. Study on theories and methods for festival and special event management.
2. Case study on festival and special event management.
3. Means used to foster management capability and management skills.
The Stream of Thought in Taiwan's Arts Modern art in Asia has at least one subject in common: its rise is closely related to imperialism, capitalism and modernity. Because of this background, when discussing Taiwanese art and culture, we should not and can not put the above thinking aside. The ideological architecture of mainstream Western art (such as the inheritance of artists, the birth of artwork styles, conceptual imagery, the writing of art history, and so forth) when placed in the discussion of Taiwanese art always has its own areas of resistance, and the same is true for culture. The main reason for this is that the development of modern art in Taiwan has always been influenced by external factors. This effect can not only be seen from the works of art and in the artists themselves, but it has also deeply affected the cultural identity of Taiwan. In other words: what is it that we consider to be Taiwanese culture, what kind of Taiwanese culture is it that gives us a sense of belonging, and how we interpret this relationship from artistic phenomenon, is what this course is concerned with. The course is also a reading strategy: the development of Taiwan's art is seen from the perspective of cultural identity, and cultural theory is utilized to look at the shift of new modes in art works. That is to say, we turn from analysis of form to analysis of culture. The course resonates with the rise of new art history and visual culture studies in recent years, and attempts to use visual art as a new way of reading text. The course begins by discussing a painting: Wang Yue-zhi's 'Taiwan's Former Dynasty Adherents' (1934) - How can the historical destiny of Taiwan be interpreted by works of art? A seminar is taken as the foundation: 'What is Taiwan? Modern Taiwanese Art and Cultural Identity' (1996). How does Taiwanese art appear when explored from this perspective? 'Political Review of the Taiwanese New Art Movement in the 1930s' (Xie Li-fa, 1987), a book about the controversy of Taiwanese art is examined; or 'Art is for Art – Discussing 'Political Review of Taiwan 's New Art Movement in the 1930s' (Hsiao Chong-ray, 1987); 'The Taiwan Consciousness in Taiwanese art' Controversy (edited by Yeh Yu-jing, 1994). Finally, one of my research experiences is referred to: Colonialism, Post-colonialism and Local Identity in Colonial Taiwanese Landscape Paintings - Exploring how to interpret local identity and the rise of Taiwanese landscape painting during the era of Japanese colonial rule.
Development of Liberal Arts Policy in Taiwan The course discusses and analyzes the trend and practices of art-culture policies in Taiwan. It covers the historical development, the scope and modes of governance, and the administrative institutions and legislations of art-culture policy in Taiwan. The course helps students consider the triangular relations between art-culture production, economic industries and civil society (cultural rights).
Art Institutes Internship This course provides master’s students with basic knowledge and techniques related to arts management. Main content:
1) Guidance on readings of cultural policy and contemporary art management
2) Participating in public and private arts projects in Taiwan, and making proposals
Sociology of Art The purpose of this master's course is to enhance the comprehensibility of method and accomplishments of the sociology of art. The main topics of this course are as follows:
1. Structure of the art worlds and the frame of cultural analysis
2. Bilateral relationships of art and society: reflection approaches and shaping approaches
3. Using the analysis frame of "cultural diamond" to investigate the social mechanism of production, consumption, and distribution of arts
4. Boundaries of art, the society, and the social constitution of arts
5. Related issues about cultural policies including museum, public subsidy and the relationship between state and art worlds
Seminar on Sociology of Arts Art comes from society and also shapes society, and the opposite is also true. This viewpoint is in fact a cross-domain field of vision, and it differs from the professional division of work school of thought found in art development, emphasizing social formation, and paying more attention to the interaction between the two, and to the interpretation of meaning. This course aims to cultivate an understanding in graduate students of art sociology, its content, viewpoints and vision, and to achieve the following objectives:
1. Recognition among students of the boundaries delineating art and society, as well as the social construction of art.
2. An understanding of the architecture of the art world and of cultural analysis.
3. Comprehension of the dual relationship between art and society: reflective orientation and shaping orientation.
4. Exploration of the social mechanisms of art production, consumption, distribution and so on, carried out through a 'cultural rhombus' analytical structure.
5. Commentary on issues and case studies relevant to art sociology.
Art Management: Theory and Practice This course provides master’s students with basic knowledge and techniques related to arts management. Main content is as follows:
1) Introduction to arts management: Function of the museum, and the structure of knowledge
2) Function of the museum: Exhibitions, education, collection, marketing, digitalization
3) Topics on arts management: Cultural policy, economics of industry, copyright, and right of interpretation
Seminar: Topics on Art Management This course provides master’s students with basic knowledge and techniques related to arts management. Main content is as follows:
1) Definition of arts organizations, as well as their operation format, and prospects for development
2) Theoretical discussion on new public management, partner relations, public-private collaboration and cultural management
3) Management format of Taiwan arts organization, including issues related to privatization, localization of management, and foundation finances
Laws of Art and Culture This course investigates the principles of art laws and cultural laws as well as makes case studies. This course emphasizes:
1) The composition and operation of the current artistic and cultural environment
2) Principles for setting artistic and cultural regulations, and discussion of relevant cases
3) Training independent thinking as primary ability for doing art and cultural administration
Philosophy of Art and Culture This course addresses the relationship between contemporary art trends and cultural developments since the mid-1980s. If the period of the 1960s and ‘70s can be said to have been dominated by minimal and conceptual practices, and the 1970s and early ‘80s by a return to gallery-based practices, art since the mid-1980s can be characterized by an expansion into other arenas of cultural and economic life. We would explore how the contemporary artist with theoretically informed practice disregards of rules of medium and gives rise to the term “interdisciplinary”. Besides from outside the artist through being
cast as a “cultural producer”, a practitioner of one form of cultural authorship amongst many. In practice, the role of the artist/cultural producer often coincided with other roles-for example, curator, educator, or entrepreneur. In turn, the “art world” as such was increasingly seen as a “cultural field,” one among many in which an interdisciplinary cultural producer operated.
Aesthetic Economics The course looks into the interactivity between art, culture, and economic theories and practices. It studies the cross-subjective relations of cultural and economic value in issues of neo-liberal market cultural economy, creative cultural industries, art subsidies, culture and employment, cultural statistics, and how these connote administrative implications.